Platform & data use
GrowthKit and the Google Ads API
GrowthKit is the internal tool behind this practice. It is not a resold product and has no self-service signup — it is used by me and my operators to run the accounts under the AdEmpyrean Google Ads manager account.
How I use platform data
I access advertising platform data — including the Google Ads API — only to manage and report on accounts I own or am authorized to manage under my Google Ads manager account. Outputs are for those clients and their stakeholders. I do not resell API access, and I do not sell or license raw platform data to third parties.
Reporting (read)
Nightly and on-demand queries via the Google Ads API's search services pull campaign, ad group, ad, keyword, and conversion metrics per account into internal dashboards and client reports — spend, clicks, conversions, CPA, and ROAS, aligned to how each team reviews performance.
Campaign management (write)
Campaign, budget, ad group, ad, and keyword services are used to launch and optimize campaigns — budget changes, pausing underperformers, enabling winners — under operator review, with every change logged.
Account structure
All access flows through the AdEmpyrean manager account. Client accounts are added only with the client's authorization, and each account's data stays within that engagement. Engagements are scoped per business; when a client manages multiple brands or accounts, each relationship has its own access, storage, and delivery boundaries.
Data handling
- Consent: OAuth consent is granted by the account owner.
- Credentials: stored outside version control.
- Use: performance data is used solely to manage and report on the accounts it came from — never sold, shared, or repurposed.
Contact
For engagements or verification questions: ou@adempyrean.com